Brief

From Iberian Peninsula, passing through Americas, until Asian shores, designers and businesspeople have recently started to focus their attention on lighthouses. In the era of GPS, sonar and automatic navigation, a number of signal towers have lost their original significance, being abandoned and turning into ruins. They stand as relics of a bygone era, now waiting to be rediscovered and re-used in a more contemporary fashion.

To this end, a number of projects, both private and public, have been put forward, which aim to renovate lighthouses for the opening of new, unparalleled accommodation facilities. The old coastal buildings stand, majestic and isolated, in breathtaking landscapes that are perfect locations for unforgettable holidays and ideal destinations for the most discerning and demanding of tourists.

Following this trend, Gruppo Romani, which has led the industry of top-quality ceramics production for decades, has launched Lighthouse Interior, a competition for the creation of a new collection of furnishing accessories and pottery, drawing inspiration from the myth of lighthouses and coastal towers to create new products of exquisite elegance, conceived for this new network of accommodation facilities, as well as for seaside tourism in general.

 

The new collection will be an extension of Cerasarda Atelier, a brand established in the 1960s at the dawn of the myth of the Costa Smeralda, and now open to the latest trend of seaside and niche tourism: lighthouses. The competition will create a new line of products which will contribute to memorable holidays enjoyed in unspoiled nature and in the shadow of of the old signal towers.

The collection that Gruppo Romani aims to create for Cerasarda Atelier will have to be evocative of relax, of holidays at the end of the world, lulled by the roar of the waves and the cries of the seagulls. It will have to tell a story of holidays in a timeless dimension, blue skies and windy shores, deep silence and solitary towers.

 

Gruppo Romani has launched an exciting challenge that emphasizes the charm of remote places and wild nature, so as to create objects that will be symbols of style and elegance and will become an ideal line of products for the suites of any luxury hotel with a view of the sea.

1° PRIZE / 5.000 €

All the awarded proposals will be transmitted to design  magazines and websites + international exhibition

2° PRIZE / 2.000 €

All the awarded proposals will be transmitted to design  magazines and websites + international exhibition

3° PRIZE / 1.000 €

All the awarded proposals will be transmitted to design  magazines and websites + international exhibition

n. 4 GOLD MENTIONS / 500 €

All the awarded proposals will be transmitted to design  magazines and websites + international exhibition

10 HONORABLE MENTIONS

All the awarded proposals will be transmitted to design  magazines and websites + international exhibition

30 FINALISTSMENTIONS

All the awarded proposals will be transmitted to design  magazines and websites + international exhibition

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PHOTOS
RULES_ITA_ENG_ESP_FR_PT_RU_ZH

giuria

Savin Couëlle
Clemente Busiri Vici jr
Manuel Aires Mateus
AIRES MATEUS
Martino Gamper
Ken Eastman
Alberto Bassi
IUAV
Paolo Romani
GRUPPO ROMANI S.p.A.

Calendar / Fees

20 February 2017Start
27 March 2017End
“early birds” registrations     50 €/ team *
28 March 2017Start
25 April 2017End
“standard” registrations     75 €/ team *
26 April 2017Start
24 May 2017End
“late” registrations     100 €/ team *
31 May 2017End
MATERIAL SUBMISSION DEADLINE
1 June 2017Start
Jury summoning
3 July 2017End
results announcement
*+22% VAT. Fulfilling an “Early bird”, “Standard” or “Late” registration does not affect submission deadline.

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